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Betadine, disposes of 3 months of advertising suspension

By Nho, Byung Chul | translator Choi HeeYoung

21.04.08 06:23:48

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From the 29th of this month to June 28th, the advertisement for the product in the pharmacy must be removed

In October of last year, salespeople of Kwang Dong also have controversy over POP false hype


Mundipharma's Betadine Throat Spray (Povidone Iodine) was suspended from advertising by the MFDS. Mundipharma recently sent a notice regarding administrative disposition to pharmacies that handle the product, and requested cooperation in the removal of Betadine advertising installations in pharmacies.

The advertisement business suspension period is from the 29th of this month to the 28th of June.

Betadine's suspension of advertising business is a result of the recognition of inappropriate advertisements due to the lack of ad review in the press release posted on the Betadine Throat Spray product website in December of last year. Mundipharma's Betadine was controversial about false hype a

Nho, Byung Chul(sasiman@dailypharm.com)
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