As ESG management has recently emerged as a hot topic, corporate social responsibility (CSR) activities are also drawing attention. ESG and CSR are different, but they are evaluated to be similar in large concepts. All are based on the premise that voluntary participation of CEOs and executives and employees should precede. ESG and CSR are difficult to start or continue. Daiichi Sankyo Korea resumed its Friendly CPR Day in three years, which was suspended in the aftermath of COVID-19. The campaign, which began in 2016, is a step toward developing into a long-term CSR that saved corporate identity. Analysts say that CSR will be reflected by President Kim Dae Joong (62 yrs old), the longest-serving Korean CEO of a multi