'Lalaola' wins 2024 Pharma Industry ad grand prize
By Son, Hyung Min | translator Hong, Ji Yeon
24.12.11 05:40:02
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66 contents were submitted to the advertising·PR categories…17 contents won prizes
Grand prizes were presented to Yuhan's 'Lalaola' in the advertising category·Amgen Korea's 'Blue Wish campaign' in the PR category
The winner of the 2024 pharmaceutical and biotechnology industry advertising·PR awards has been announced. Yuhan's 'Lalaola' won the Grand Prize in the advertising category, and Amgen Korea's 'Blue Wish campaign' won the Grand Prize in the PR category.
On December 10, Dailypharm (Publisher: Lee Jeong Seok) hosted the '2024 Korean Pharmaceutical & Biotech Industry Advertising·PR Awards Ceremony' at the Korea Pharmaceutical and Bio-Pharma Manufacturers Association (KBPMA)'s K-Room. This year, the awards ceremony marked 12 years, and 66 contents in the advertising and PR categories were submitted to compete.
▲On December 10, Dailypharm (Publisher: Lee Jeong Seok) hosted the 12th
The awards were categorized into the advertising and PR sectors. In the
Son, Hyung Min(shm@dailypharm.com)
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